Community Elf

Managing the day-to-day implementation of your online marketing strategy.

Amplify reach. Gain exposure. Build engagement. Boost ROI.

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Content Marketing

Curate & distribute the right content at the right time – magnify exposure & establish authority.

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Social Engagement

Engage & connect with your customers – increase loyalty, amplify reach & build relationships.

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SEO

Climb to the top of online search rankings – increase website traffic & gain valuable credibility.

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Digital Advertising

Promote brands, products & services – grow sales, boost ROI & spread awareness.

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Dignity & Respect Campaign:
Building World-Class Awareness and Loyalty

University of Pittsburgh’s Medical Center (UPMC) created the Dignity and Respect (D&R) Campaign as an internal effort to promote equality and inclusion in 2008. In 2011, they asked Community Elf to help them take the campaign and associated Dignity & Respect Pledge national.

4150%
Facebook fan growth in year 1 (800 - 34,000 fans)

11,000,000
Circle of influence of the 34k fans

100,000
# of FB fans by the end of year 2

~2160%
Growth of D&R pledges since Aug. 2011 (10k - 226k)

CIO 2015

Community Elf began as a services business that helped companies execute their online presence management (i.e., content creation and curation, social media engagement) strategies. Shortly after the startup was founded, the team realized that it was spending a great deal of time simply searching for relevant and engaging content that could be posted on behalf of clients. In other words, low-margin activities were consuming too much time and resources.

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For most, the holidays are a time for people to get reunited with friends and family, and simply to celebrate and relive the days of yore. For startups in particular, it’s a time for founder and employees alike to step away briefly from the daily grind to appreciate everything else they have going for them. What’s significant, though, is the increasing number of startups that are using the holidays to give back to those who may not have the graces of supportive networks or resources.

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Educational Resources

Beat Declining Facebook Reach

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Increase Ad Campaign Conversions

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Improve Website SEO

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Recent Blog Posts

August 19, 2015

Twitter is one of the most useful, yet confusing social sites available for use today. The site, by design, is open and searchable, and when used well it’s a timely and engaging platform. But while many individuals and brands alike have found Twitter to be a valuable communication and marketing tool, the very things that […]

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August 10, 2015

If you’re part of a 1-5 person marketing team in a small to medium sized business, you’ve got a lot of responsibility. Not only are you constantly juggling 15-20 highly important tasks on a day-to-day basis, you have to prove that all your efforts are positively affecting the bottom line. The pressure on modern marketers […]

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July 7, 2015

In less than 3 months after launch, over 380 years of content has been viewed on just one social app – that equates to over 200 million minutes of video!1 In a world where video sites are already prevalent – YouTube, Vimeo, Vine – what could drive this much attraction after just being launched and […]

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