Community Elf

Managing the day-to-day implementation of your online marketing strategy.

Amplify reach. Gain exposure. Build engagement. Boost ROI.

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Content Marketing

Curate & distribute the right content at the right time – magnify exposure & establish authority.

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Social Engagement

Engage & connect with your customers – increase loyalty, amplify reach & build relationships.

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SEO

Climb to the top of online search rankings – increase website traffic & gain valuable credibility.

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Digital Advertising

Promote brands, products & services – grow sales, boost ROI & spread awareness.

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Dignity & Respect Campaign:
Building World-Class Awareness and Loyalty

University of Pittsburgh’s Medical Center (UPMC) created the Dignity and Respect (D&R) Campaign as an internal effort to promote equality and inclusion in 2008. In 2011, they asked Community Elf to help them take the campaign and associated Dignity & Respect Pledge national.

4150%
Facebook fan growth in year 1 (800 - 34,000 fans)

11,000,000
Circle of influence of the 34k fans

100,000
# of FB fans by the end of year 2

~2160%
Growth of D&R pledges since Aug. 2011 (10k - 226k)

Educational Resources

Beat Declining Facebook Reach

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Increase Ad Campaign Conversions

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Improve Website SEO

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Recent Blog Posts

June 18, 2015

By now it is common knowledge that companies must have a social media presence to be successful and to stay relevant to their customers – 71% of all adult Internet users are on at least one social platform.1 Unfortunately, this means there are a ton of platforms that your brand could set up shop on: […]

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May 6, 2015

For many business owners using Facebook, the “Like” is still the king of metrics in their mind. This line of thought goes back to when social media sites were first becoming a popular mode of outreach for brands. The idea was that the more fans you had on Facebook, the better your page was – […]

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April 29, 2015

Pinterest is a social media site that’s become an almost constant presence on- and offline. Between your friends using it to grab the latest recipe ideas and websites often asking if you want to “Pin” the images featured in the articles that you read, it’s hard to escape this visually appealing social platform. While other […]

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